The ability to package information is an important skill as PR professionals. We craft compelling content to get our client’s stories noticed and then tailor our package to each individual journalist or outlet, keeping in mind their specific audience and interests.
But while packaging is important to us, it’s even more important for our client Sidel (see what we did there?). As a leading global provider of equipment and packaging solutions, Sidel is exhibiting at #Interpack2023, one of the world’s largest trade fairs for processing and packaging.
The TALA team has headed out to Düsseldorf to support Sidel, and we’re particularly looking forward to meeting journalists at the show. As an agency, we love any opportunity to meet journalists face-to-face as things can often get lost in a stream of emails.
Interpack 2023 will give us the chance to develop relationships and grow our network of contacts, while also telling our client’s stories. Please come over and say hello if you want to find out more!