We’re an experienced team that understands the chemicals industry. For over a decade, TALA has been helping our clients in the chemicals sector to develop their communication strategies, based on clear-sighted thinking and honest discussions. Agile in our approach and reliable in our delivery, we’ve also supported them with a range of services, from crisis planning to product marketing.

TALA has enabled clients to develop positive relationships with their stakeholders, enhancing their reputation at many levels. We’ve helped them build engagement with communities, employees, customers, suppliers, regulatory and government stakeholders and media.

At the same time, we’re comfortable creating, editing, translating or proofreading written materials from technical datasheets to intranet updates and employee townhall presentations.

Working with the chemicals industry

The chemicals industry develops solutions to some of the globe’s biggest challenges. TALA is uniquely placed, because we understand chemical manufacturing processes as well as the vital role that chemical industries play in today’s society and in defining our future.

Regulation, health & safety, and care of the environment are just some of the complex reputational risk factors that challenge this industry. Building trust is a long-term and fragile process that needs consistent and assured communication skills.

We can help define, as well as provide, a clear role for effective external support. Many international companies have central teams plus devolved in-country communications and marketing units. We offer support at both levels, and can rapidly step up during peak workloads, for example during the build-up to events, exhibitions and launches.

Our services

Strategic communications

  • Proposition, audience and message consultancy
  • Stakeholder auditing and management
  • Thought leadership positioning

Digital & online

  • Blogs
  • Webinars
  • Website creation and management
  • Social media content and management

Marketing

  • Company and product launches
  • Name creation and brand building
  • Display, online, social media advertising
  • Database acquisition, growth and management

Reputation management

  • Risk assessment and planning
  • Crisis spokesperson development
  • Crisis simulations
  • 24/7 on-call response
  • Public affairs, government relations and lobbying

Marketing communications

  • Leaflets, brochures and newsletters
  • Promotional items
  • Photography and design

Internal communications

  • Internal communication strategy development
  • Employee surveys
  • Newsletters and intranet content
  • Town hall meetings
  • Team building and facilitated strategy days

Media relations

  • Press office management
  • Media relationship building
  • News releases, articles, advertorials
  • Media monitoring
  • Communications training and spokesperson development

Events management

  • Trade and consumer exhibitions
  • Seminars and roundtable discussions
  • Press conferences

Community and stakeholder relationships

  • Property and development planning and engagement
  • Community exhibitions
  • Planning meetings

Our clients

TALA is proud to work with four of the world’s leading chemicals companies. As a relatively small but expert UK-based team, working with partners across the world, our client base is a testimony to the effectiveness of our abilities. In recent years, we have co-ordinated and delivered the launch of a new polymer can coating for a multinational chemical producer, creating product brochures, securing interviews with trade press and pitching and writing features. We continue to support the company with copywriting for internal and external communications.

Amongst others, our team are currently lending their communications nous to:

  • A provider of compliance-ready label management solutions for life sciences and health use – such as medical device manufacturers and clinical trials. Through a well-structured combination of webinars, by-lined articles, and social media content creation, we are positioning the company’s senior leadership team as thought leaders within the life sciences and pharmaceutical sectors, both in the UK and US.
  • A global manufacturer of several prominent consumer goods and industrial brands (ranging from automotive adhesives and sealants to oral care products and advanced air purification solutions) for whom we are delivering a substantial strategy that includes an ambitious international research project and media relations support in European, Asian, and American markets – with the help of our international network of consultants.
  • A leading British building materials manufacturer, whose significant rebrand we delivered in 2019. We continue to lead on their marketing, PR, and communications through an ongoing programme that ties together multiple elements from the development of industry-relevant CPD materials to print advertising and sponsored social media campaigns to improve brand awareness.

These are the companies that place their trust in us:

Our experience

With international clients across several technical, specialised, and highly regulated sectors, our team offers experience grounded in collective decades of immersion in industry. Tala’s consultants have worked with the chemical sector since – and even before – the agency was founded in 2007. Within the packaging domain, our consultants offer significant experience of both internal and external communications for organisations such as the European division of a leading packaging steel manufacturer, and a global leader in flexible packaging for consumer goods. In that time we have built strong and meaningful relationships with our clients, many of whom have retained our services consistently over those years.

They trust us to offer clear, objective advice, based on facts and our understanding of the industry, its stakeholders, and its media. And they know we can deliver a range of practical, hands-on services including exhibition support and marketing communications, working seamlessly as part of their teams.